Sandra Guzman is one of today’s most dynamic, cutting edge and proven journalists, and the creative brains behind of some the industry’s most iconic media projects. The Emmy award winning writer and editor is presently editor in chief of Heart & Soul, a fitness, health, and wellness magazine for women of color. Sandra is also an influential lifestyle blogger with a loyal following who writes about wellness, fitness, pop culture, women, race, and multicultural issues.
Sandra Guzman is the former editor in chief of Latina magazine, the first national glossy lifestyle magazine targeting the American Hispanic woman. Under her meticulous leadership, the magazine established itself as the leading brand reaching millions of English speaking and bi-cultural Latinas. Sandra Guzman‘s the author of the critically acclaimed book for women, The New Latina’s Bible: The Modern Latina’s Guide to Love, Spirituality, Family and La Vida. (Seal Press, 2011) She’s was formerly Associate Editor at the New York Post, where she launched and edited several cultural and living well feature sections including Tempo, and a green living guide, Go Green.
Her most recent film project, the engaging documentary The Latino List, Vol. 2, an assemblage of intimate interviews featuring Supermodel Christy Turlington, CNN anchor Soledad O’Brien, and comedian George Lopez among other Hispanic Americans, is slated to air on HBO in October 2012. Volume 1 of the popular interview series, which featured Justice of the Supreme Court Sonia Sotomayor, rapper Pitbull, actress America Ferrera among a dozen other notables was released in the fall of 2011. Sandra Guzman is presently working on the third installment of the film series, Women’s List, featuring interviews with extraordinary 21st century achievers including former Secretary of State Madeline Albright, former Speaker of the House, Nancy Pelosi, Grammy winning vocalist Alicia Keys, and Oscar nominated actress, Rosie Perez among others.
The EMMY winning journalist has interviewed some of today’s most prominent figures in politics, sports, business, Hollywood’s A-list celebrities and the arts. Sandra is a leading expert in journalism targeting the burgeoning Hispanic market. Sandra is an engaging and gifted public speaker with extensive experience delivering keynote addresses, lectures, and workshops on college campuses and Fortune 500 companies on topics involving media, race, women, wellness, pop culture, politics and diversity.
She’s served as a media consultant to CUNY’s Hostos Community College, New York Governor Andrew Cuomo and the Puerto Rico Film Commission.
In 1999, she helped launch the now defunct, soloella.com, a bilingual website for Latinas.
She started her career as a reporter at El Diario/La Prensa, New York’s largest and oldest Spanish-language newspaper and has worked as a producer and assignment manager at Fox and Telemundo. In 1995, she won an EMMY for “The Cuban Embargo” (Embargo Contra Cuba) — a half hour ground-breaking special on the U.S. embargo against the island nation. It was the station’s first News and Public Affairs Programming Emmy.
She is a graduate of Rutgers University in New Brunswick, New Jersey and has a BA in History and Philosophy.